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Pair it with a green for a perfect combination. Tip your hat to clear skies and crystal oceans by bringing cool blues into your logo. Logo design by thisisremedy Blue, green and tan Pinks, reds and yellows can strike that balance between dynamic and down to earth. Traditional earth tones Logo design by olimpio Untraditional earth tonesĮarthy doesn’t have to be boring! Try working less “traditional” earth tones into your logo. If you want your logo to feel like a specific natural setting, grab a photo of that setting and choose its most prominent colors. Forest- and garden-inspired earth tones work great, but don’t be afraid to explore beyond! For example, a combination of burnt sienna and yellow can create a hot desert-inspired nature palette, and dark blue with shades of silver and white can feel like a trek across the Arctic Circle. Logo design by MonGE Designs Natural logo color combinationsĬapture the magic of nature with color schemes that evoke the beauty of Earth. If you’re searching for the perfect main color to build a peaceful palette around, you can’t go wrong with purple. Purples are the perfect picture of serenity. Logo design by casign Light purple and beige
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Logo design by Mad pepper Shades of green and blueĬombining different shades of green and blue in your logo has a calming, soothing effect and works great for brands that want to put their clients at ease. Both warm and cool colors can be part of a peaceful color palette, where the key is to use colors that blend together, rather than high contrast.
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This combination emphasizes the calm light of dawn. Tone down brighter colors by adding white to a pure hue, creating a subdued, pastel variation known as a tint. Logo by bo_rad Peaceful logo color combinations This vibrant, tri-color gradient of warm colors perfectly evokes sunsets, heat or fire. A minimal and natural logo design by Leehaa Orange, yellow and red A clever, minimal logo design with complementary colors by Garson Natural green and brownĪ literal color combination can also be used to communicate what a brand does when its name doesn’t make that clear, which is why you see so many green garden and landscaping logos. It instantly evokes memories of the sea and sunsets and feels simultaneously warm and refreshing. Deep orange, turquoise and navyīright reddish orange paired with shades of blue such as turquoise and navy is a complementary color combination that’s sure to stand out. A popular way to use colors like this is to give abstract shapes specific colors that signal what they represent to the viewer, like blue squiggles to represent water or flesh-tone colored dots to symbolize people. Some brands choose color combinations that literally look like things. A bright logo by bo_rad “Look alike” logo color combinations Logo design by J_Ivan Purple and yellowĪnother complimentary color combination, purple and yellow make a great bright and colorful team. A high-contrast logo is often a bold one, like a logo that pits a bright gold against ice blue. Warm colors aren’t the only bold colors, though. Logo design by thisisremedy Blue and gold For example, yellow evokes friendliness, while brown is more rugged and natural. Based on culture, traditions and even our own evolution, each color has deep-rooted psychological associations. What does color do?Ĭolor evokes emotions. Here’s everything you need to know about combining logo colors. When you’re designing a logo, the colors you choose are critical to its success and by extension, your brand’s success. In logo color combinations, individual colors work together to make brands memorable. Before anybody even takes a closer look at logo or hears the name of your business, they’ll deduce who you are and what you do all based on your logo’s color palette. Color works at the primal level, signaling specific emotions in the viewer’s brain. Brands use logo color combinations to express who they are. Even if yours is black and white or a few shades of gray, that’s a color palette. Every brand needs a color palette for their logo.